#FutureIsAnAttitude
Digital AUDI Brand Campaign
Channel- & Content-strategy, Motion Design Conception, Content Conception and Asset Creation
We all look at the same world. But we all look at it in a different way. Sometimes, you need to change your perspective.
Audi reimagines mobility. They look for inspiration and visions in the everyday. Audi envisions the greater good, they live in progress. For a positive and progressive tomorrow.
The heart of the campaign was the new content hub progress. Audi. Every asset is linked either to the main page or a specific article that matched the customers' interests. The campaign included over 600 assets for all global markets.
progress.audi
Audi reimagines mobility. They look for inspiration and visions in the everyday. Audi envisions the greater good, they live in progress. For a positive and progressive tomorrow.
The heart of the campaign was the new content hub progress. Audi. Every asset is linked either to the main page or a specific article that matched the customers' interests. The campaign included over 600 assets for all global markets.
progress.audi
CASE FILM
SOME CAMPAIGN ASSETS
Credits
Agency: thjnk Hamburg
Production: Anorak Berlin
Director: Hanna Maria Heidrich
Client: Audi
Published: 2020
Production: Anorak Berlin
Director: Hanna Maria Heidrich
Client: Audi
Published: 2020